Help your patients see like never before

Hoyalux iD MySense

Introducing Hoyalux iD MySense

Hoyalux iD MySense are the first progressive addition spectacle lenses to integrate each patient’s Visual Sensory Intelligence in terms of their tolerance to blur, gaze-refocusing patterns and posture; directly into the lens design. This results in a lens truly aligned with how each wearer interacts with their visual environment.

Going beyond general data sets and blending cutting-edge innovation with an expert human touch, Hoyalux iD MySense offers unique dimensional clarity and comfort for optimal vision across all distances and directions while addressing the key challenges presbyopes face with conventional progressive addition lenses.

These new lenses are available in two different personalization options: Hoyalux iD MySense and Hoyalux iD MySense Prestige.

Visual Sensory Intelligence

Even though we see with our eyes, it is the brain that interprets and responds to visual stimuli. This is based on everyone’s own brain wiring, personal experiences, and sensory needs. This individual way of processing visual information is known as Visual Sensory Intelligence.

Every patient has a unique Visual Sensory Intelligence, depending on their:

Clarity requirements

The brain’s tolerance and adaptation to blur varies greatly between individuals, especially depending on the blur direction.

Gaze refocusing pattern

Patients have unique gaze shifting patterns when moving their eyes to visual targets at different distances.

Postural changes

Presbyopes often adjust their head, neck, and body position to change their viewing angle to see clearly through progressive lenses. 

Meet the needs of your most discerning patients

Presbyopes in their mid-40s and above who aim for the best visual experience and comfort, every moment of their day.

Despite wearing premium progressive spectacle lenses, many still experience visual strain, limited near vision fields, or the need to move their head to find clarity, especially when refocusing between distances.¹

With Hoyalux iD MySense, you can assess your patients’ unique Visual Sensory Intelligence using HOYA’s visuSense measurement system and HOYA iSelect lifestyle questionnaire, along with their eye physiology and corrective needs to create a fully personalised lens design.

The new IntelliSense technology

IntelliSense is a unique HOYA technology that optimizes the vision field according to the patient dimensional vision needs, as assessed with the visuSense measurement system consisting of HOYA GazeTrack and HOYA ClarityTrack measurements, and HOYA iSelect lifestyle questionnaire.

It optimizes the lens design by rebalancing either the visual field horizontal expansion or the ease of distance adaptation, maximizing clarity, legibility, and vision width; especially at near and when shifting between distances.

Deliver seamless vision in every dimension

With your care and our unique binocular and premium technologies offer your patients seamless vision in all dimensions

AdaptEase Technology

Easy adaptation, unprecedented wide visual fields, optimized intermediate field for the pleasant use of digital devices.

3D Binocular Vision

For more comfortable vision through reduction of distortions that minimize the swaying effects.

Binocular Harmonization Technology

Precise and effortless focusing, depth of vision and stability

Binocular Eye Model

A combination of five binocular evaluation methods assessing the binocular performance of lens designs to enhance vision in a dynamic and digital world.

Integrated Double Surface Design

For reduced distortion and smooth transition across distances.

Benefits for you

  • Offer premium progressive spectacle lenses with exacting personalization and unparalleled performance
  • Address patients visual needs with extended vision field at near and intermediate distances, unmatched gaze shifting and refocusing at all distances, and unparalleled comfort and adaptation.
  • Unique lens selection tool and measurement systems fully integrated in a new consumer journey to provide a distinctive in-store experience for your patients
  • Stronger support for Eye Care Professionals like you, with expert consultation and recommendation processes to increase patient satisfaction and surpass your competitors

From visual behavior to lens design. It starts with visuSense

  • Deliver an in-store experience that goes beyond prescription, making every consultation an immersive, data-driven journey.
  • visuSense analyzes each patient’s gaze-shifting patterns, posture and clarity needs, providing the data required for the highest level of Hoyalux iD MySense individualization. By actively participating in the measurement process, patients enjoy a more engaging consultation that increases satisfaction and adds value to your practice.
Find out more about visuSense

Request more information about our products

At HOYA, we are ready to answer any questions you might have, explore our potential partnership and hear the ideas you want to share with us. Get in touch with us.

References

  1. (1)

    HOYA data on file. International HOYA Vision Care Consumer Research 2024 (n=3277). 08/2024

  2. (2)

    HOYA data on file. Hoyalux iD MySense spectacle lenses wearer trial report. 05/2025. Data comparison between participants satisfaction when wearing the best Hoyalux iD MySense spectacle lens design for them compared to another randomly selected Hoyalux iD MySense spectacle lens design. The “best” Hoyalux iD MySense spectacle lens design refers to the lens design offering the highest satisfaction score to each participant.