Unlock the power of exacting personalization

HOYA visuSense

HOYA’s state-of-the-art measurement system

Introducing HOYA visuSense, an advanced interactive measurement system that assesses each patient’s unique Visual Sensory Intelligence - how the brain processes visual information based on individual sensory needs, experiences, and visual behavior.

Assessed through visuSense measurements and the HOYA iSelect questionnaire, this intelligence is combined with visual correction needs, eye anatomy features (AxialFit), and lifestyle to support exacting personalization throughout the lens consultation process.

HOYA visuSense powers the intelligence behind Hoyalux iD MySense progressive spectacle lenses.

At the core of visuSense are two breakthrough interactive measurements:

HOYA GazeTrack

Captures your patients’ visual pattern, posture and head movements when switching gaze between near and far distances.

HOYA ClarityTrack

Assesses your patients' clarity requirements in terms of blur tolerance and their details perception, during reading or other close-up activities.

HOYA visuSense supports smooth integration into your workflow:

Quick to install and intuitive to use: for both Eye Care Professionals and patients.
Seamless data management: patient measurement data is instantly captured and securely saved to HOYA WebStorage
Flexible integration: functions as a standalone system or within HOYA EyeGenius.
Engaging experience: patients actively participate in the measurement process, enhancing interaction and compliance
Adjustable premium stands: the vertical and horizontal adjustments allow for precise measurement execution and a superior patient experience
Runs on standard Apple devices: iPad and iPhone
Supported by HOYA training and tools for confident adoption

Elevate your consultation process and business

Differentiate your practice with an innovative, interactive in-store experience
Build trust and loyalty with patients through personalized care
Drive premium spectacle lens adoption and satisfaction

Powering the intelligence behind Hoyalux iD MySense

HOYA visuSense measurement system assesses each patient’s Visual Sensory Intelligence and integrates this intelligence into a unique lens design.

With Hoyalux iD MySense, HOYA's most premium progressive spectacle lenses, patients receive lenses tailored to their Visual Sensory Intelligence, individual needs, and lifestyle, ensuring the best visual performance through exacting personalization.

Explore Hoyalux iD MySense

Request more information about our products

At HOYA, we are ready to answer any questions you might have, explore our potential partnership and hear the ideas you want to share with us. Get in touch with us.

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Already a HOYA customer?

Visit the HOYA Hub to further explore HOYA visuSense and more:

HOYA information: the latest news and product updates
Marketing materials: for current and upcoming campaigns
Up-to-date technical documents, relevant to your business

Note: HOYA Hub availability may vary by country.