HOYA Vision Care Launches a New Low Reflective Spectacale Lens Coating for Ultimate Clarity: Hi-Vision Meiryo

Bringing true clarity to decades of coating innovation

Bangkok, Thailand– 18th October 2023 – With the introduction of a single-layer coating for mineral lenses in 1963, has now been 60 years since HOYA introduced its first anti-reflection coating to the market. Featuring advanced technology for the time, the lenses began a whole new era of innovation, marking the first step for HOYA to achieve its leading position in the coating category. Now, with the launch of Hi-Vision Meiryo, the most advanced coating yet HOYA is celebrating 60 years of coating evolution.

Hi-Vision Meiryo, the newest addition to HOYA’s coating portfolio, offers the most balanced bundle of protective lens features, delivering exceptional clarity that lasts longer, reflecting the company’s continuous leadership and reputation in the coating category. One of the most durable coatings available today, Hi-Vision Meiryo boasts even lower reflective properties ¹, up to 2.5x better scratch resistance compared to other coatings on the market ², and easy-to-clean features that last up to 5x longer than competitors.³

Additionally, thanks to its water repellent properties, 100% UV protection on the front (plus extra protection from ultraviolet rays on the back)⁴, and a specialized anti-static layer preventing dust
accumulation, Hi-Vision Meiryo empowers spectacle wearers to see exceptionally clearly while withstanding various life situations.

“We are proud to celebrate our 60 year anniversary with the launch of Hi-Vision Meiryo and reinforce our promise of giving people the gift of clear vision” – says Alexandre Montague, CEO, HOYA Vision Care.

“The drive and passion to innovate, with our in-house production processes and one of the most rigorous testing protocols on the market, will ensure that HOYA maintains its position in spectacle lens coatings and looks at the future to continue to lead the way in coating evolution”.

Available with HOYA’s leading lens portfolio in the clear, tinted, polarized, and Sensity range lenses, Hi-Vision Meiryo is now available to order. Specific launch dates may differ by market.

Want to know more?

At HOYA, we are ready to answer any questions you might have, explore our potential partnership and hear the ideas you want to share with us. Get in touch with us by completing the form linked below.

Discover Hi-Vision Meiryo Get in touch

Founded in 1941 in Tokyo, Japan, HOYA Corporation is a global technology and med-tech company and a leading supplier of innovative high-tech and medical products. HOYA’s divisions and business units research and develop products utilized in the healthcare and information technology fields. In the healthcare field, we provide medical device products such as eyeglasses, medical endoscopes, contact and intraocular lenses, orthopedic implants, surgical/therapeutic devices and medical device reprocessing and disinfection solutions.

In the information technology field, we provide products such as optical lenses, photomasks and blanks used in the manufacturing process for semiconductor and LCD/OLED devices, text to speech, human resources and other software solutions and critical components for the mass memory and cloud storage industries. With over 150 offices and subsidiaries worldwide, HOYA currently employs a multinational workforce of 37,000 people.

About HOYA Vision Care

As a global leader in optical technology, HOYA Vision Care is dedicated to providing innovative vision care solutions for every stage of a patient’s life. A steadfast partner to Eye Care Professionals around the world, it stands at the forefront of optical excellence. With a global presence, consisting of 43 laboratories and a growing team of 20,000 employees, HOYA Vision Care delivers innovative lenses and other vision care solutions to millions of people in 110 countries.

About HOYA

For further information contact:

HOYA Vision Care PR

Susan Brown

susan@wearenomads.com

Follow HOYA Vision Care on Linkedin

References:

1. HOYA data on file. HOYA internal evaluation. Product assessment report – Hi-Vision Meiryo. 03/2023.Based on reflection values measured in the Luminous reflectance Rv evaluation.
2. HOYA data on file. Product assessment report – Hi-Vision Meiryo. 03/2023. Compared to several competitor coatings including major competitor's best coatings. Passed 2.5kg SWSC test when most competitive lenses tested did not pass 1kg in the SWSC
3. HOYA data on file. Product assessment report – Hi-Vision Meiryo. 03/2023. Hi-Vision Meiryo (HVLL 2.0)
maintains Hydrophobic performance up to 5X that of all competitive coatings tested.
4. Claim based on internal assessment using AS/NZS 1067.1-2016 as the strictest industrial standard. Claim approved for ONLY 1.50 UV, 1.53, 1.59 CBF, 1.60, 1.67, and 1.74. All lenses measured at Center Thickness(CT) 2.0mm +/- 0.2 mm.