The necessary comfort and protection in a digital world
Smartphones, tablets, computers, televisions and GPS devices all emit blue light. Long exposure can lead to eye strain, eye fatigue and even sleeplessness. Our coating for digital lifestyles ensures a more relaxed vision and better ocular health.
This is a protective coating that reduces the blue light emitted by digital screens. It is the optimal solution for the large group of users who come into contact with digital screens throughout the day, including students, gamers, young professionals, office workers, and children. As well as protecting the eyes, the coating provides higher contrast and a more relaxed viewing experience.
What’s more, our research* shows that when they are made aware of the harmful effects of blue light, 78% of patients find blue light control lenses attractive and 58% have the direct intention to visit an optician for more information. Accordingly, this coating offers you attractive new sales opportunities.
*Millward Brown: Consumer attitude towards anti-reflective coatings. Research commissioned by Hoya Vision among 1,204 eyeglass wearers in six European countries, November 2012)